Nobody likes spam. Your leads don’t either. So how do you start a real conversation with the right people, at the right moment? Here’s a simple approach that works – step by step.
Who do you want to reach? What’s on their mind? What matters to them?
A solid ICP (Ideal Customer Profile) isn’t a list of job titles or industries. It’s a practical tool that helps you decide: who fits, and who doesn’t.
Tip: ask yourself – would we genuinely enjoy working with this client?
Use your ICP to search with focus. Aim for quality, not quantity.
Better 50 people who truly fit than 500 who might someday care. Use tools, but keep your eyes open. Data is nothing without context.
Keep it simple. No sales pitch. No pressure. No tricks.
Ask one question. Make it sound natural – like you’re messaging a colleague. Be clear about why you’re reaching out.
Goal: get a reply. Not to sell. Not yet.
Skip the “just following up on my last email…” routine.
Write follow-ups that feel right. Short, friendly, relevant. And give people room – not everything needs a next-day reply. Sent automatically, but never robotic.
Automation ends the moment someone engages. No more AI. No fake templates.
Hand the conversation over to a real person who can listen, think, and respond like a human.
Support your team with ready-to-go answers that match the tone of the conversation.
Not copy-paste templates, but helpful starting points. That way, replies stay quick and personal – without reinventing the wheel every time.
It’s about being prepared, automating smartly, and knowing when to hand it over to a human. Want this kind of flow for your team? Superblend can help. With AI that works like you do. And real people behind the scenes.
Get In Touch
Our team works fully online, reaching far beyond borders. Wherever you are, we make groundbreaking content accessible and effective. Fancy a face-to-face chat? We’d love to welcome you for a superblended coffee.
